Riotx Arcane premiere campaign
Environmental graphics and installation
AGENCY:
Redrock Entertainment, Live Nation
Tools Used:
Sketchup
Rhino 3D
Adobe: Photoshop, Illustrator, InDesign
My Scope:
Early concept proposals
3D Modeling proof of concepts
Producing mechanicals for fabrication vendors
Printer coordination and producing production art files
Color-matching quality assurance
Installation oversight
Retail display design and install
CONCEPT
Riot’s vision was to recreate Zaun as a player’s playground including LAN game play, live music performances, a movie theater, PC Bang and a night market with amazing food and drink.
Over 20,000sqft of raw warehouse space were completely transformed into Zaun including a recreation of Silko’s office for the global stream’s studio.
EXECUTE
Undercity Nights opened on time and without a hitch. Over 500 creators, voice talent and players took over the Undercity enjoying the games, tournament, live entertainment and unlimited food and drink!
Concept rendering by Julien Georgel (Fortiche Production). Working in lock-step with the release of “Arcane,” our team worked with Riot to work from approved assets before the show officially aired. Our design team worked from mainly concept renders in order to capture the architectural style and mood.
Concept render by JHD Group.
Final art production files digitally painted and created by me.
Installation supervision by me.
Rendering by JHD Group
Production Art Files designed by me.
Rendering and art production files by me.
Final product.
Featured specialty merch during live stream broadcast.
Reference taken from “Arcane” TV series.